Siguler Guff Investment: Siguler Guff has announced a whopping USD 40 million investment in Trimex Foods Private Limited.
Siguler Guff is a private equity firm with over $18 billion of assets under management.
Trimex is a leading player in the food and beverage sector. It owns popular brands like Chili's Grill & Bar, PAUL, and Cinnabon.
Trimex said that this is the first institutional capital raise for the company (Siguler Guff Investment).
The company said that it seeks to help accelerate the company’s pan-India expansion, with the latest Siguler Guff investment.
Trimex, founded in 2010, operates over 50 restaurants and bakery-cafés across 13 cities in India.
Siguler Guff said that its latest investment reflects its conviction in the long-term growth of India’s organised food services sector, which is expected to be one of the fastest-growing consumer segments in the country over the coming decade.
“India’s food services sector is undergoing a structural shift as consumers increasingly gravitate toward globally recognized dining experiences,” Shaun Khubchandani, Partner and co-portfolio manager, Siguler Guff, said.
"Siguler Guff’s global expertise and their track record of partnering with consumer businesses in emerging markets make them a great partner for our next phase of growth,” Trimex Foods spokesperson said in a release.
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